Fractional Executive Services
FRACTIONAL CIO
Technology strategy and AI implementation for companies ready to leverage emerging tech as a competitive advantage. I help you build the infrastructure for scale, implement AI that drives ROI, and create technology moats around your business.
FRACTIONAL CRO
Revenue architecture for ambitious growth targets. Using my proprietary 6-KPI Operating System, I optimize your entire revenue engine—from customer acquisition to lifetime value optimization.
FRACTIONAL CMO
Growth marketing strategies that scale. I help you build marketing systems that consistently generate predictable, profitable growth while building brand authority in your market.
Digital Transformation Consulting
Most companies approach digital transformation backwards—they start with technology and hope it solves their business problems. I start with your business operating system and build the technology infrastructure that actually serves your strategic goals. Drawing from 20+ years of building scalable businesses and my proprietary 6-KPI methodology, I help growing companies architect their entire digital ecosystem—from tech stack optimization and AI implementation to data intelligence and process automation. This isn't about adopting the latest tools; it's about creating integrated systems that scale with your business and turn your technology investments into measurable competitive advantages.
Speaking, Webinars & Training
KEYNOTES
I've shared real-world insights on digital transformation, AI implementation, and growth strategies at events like Export Excellence, ICSC and the Canadian Business Forum. No motivational fluff—just practical frameworks your audience can implement immediately, drawn from 20+ years of building businesses that scale.
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CONFERENCE CHAIR + MODERATION
I've chaired major industry events like Future Stores Miami and moderated panels with globally recognized brands across retail, technology, and digital transformation. Whether it's facilitating discussions on AI adoption, data strategy, or competitive positioning, I bring the operator's perspective that keeps conversations grounded in reality rather than theory.
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WEBINARS + TRAINING
Through my Expedition eCommerce speaking events and 100+ webinars, I've trained thousands of business leaders on growth strategies, digital maturity, and systematic scaling. From university programs to corporate bootcamps, I focus on giving people tools they can use immediately—not concepts they'll forget by next week.
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Work I Have Done
I'm a digital strategist and fractional executive with over 20 years of experience building and scaling businesses in artificial intelligence, digital transformation and eCommerce. I’ve co-founded and operated multiple software and e-commerce ventures and I've advised over 2,000 companies, facilitating more than $1B in sales. Through programs like CDAP, Expedition eCommerce and my advisory work, I've assisted global brands like Virgin Mobile, General Motors, Wendy’s Hamburgers and HBO to ambitious SMEs like Rocky Mountain Soap Company, Devon + Lang and Fairechild. As a thought leader in the industry, I’ve been a strategic partner for organizations like Interac, Canada Post, Shopify and many others. I focus on helping businesses cut through digital complexity and build systems that actually scale.
